Our digital marketing process

Our team live, eat and breathe digital marketing. We stay ahead of the curve, analysing the latest trends and developments in the industry and applying this to our own experiences. Of course, all this benefits you and your quest for search engine superiority quite nicely.

Learn

We make sure we learn everything we can about each of our clients from the first point of contact, and use this information to create a strategy around their business and goals. There’s no standard tactic or same-old strategy here, everything we propose has been carefully considered to best complement your marketing goals.

Come meet us in our Derby office and discuss your business, your current marketing goals and how we can help you go further online.

Strategise

We’ll create a strategy for your specific requirements, based on historical data of your business (with permission) and your marketing aspirations. This is a vital step – having a roadmap of actions will ensure we’re all on the same page and will be beneficial to long-term success.

You know your business better than anyone, and we’re agile in our approach to every account. There’s no jargon or hidden context to our plans – everything is discussed, agreed and adjusted to get the strongest plan possible.

Implement

Once given the green light, your account manager will get to work putting plans into action. Regular communication, including monthly reports, open and consistent communication throughout the project, and regular in-person meetings, ensures you stay in the loop of your account progress.

Analyse

Everything we do is logged, monitored and analysed for insights. If there’s something to find, we’ll find it. All of our marketing decisions are based off real data – not hunches.
This new data is reinterpreted and brought back to better inform future strategies. We remain agile in our approach to every client, and are willing to go the extra mile to find the right path for you.

Iterate

New strategies get put into place and you’re kept appraised throughout. Our strategy of continued improvement is what makes us that extra bit special – we’re always learning, and it’s that learning that gives you the edge.