By Lucy Bradley
July 19th saw us host our third Grow Through Digital event here at Frogspark HQ! Instead of focussing solely on digital marketing techniques, this session was based on branding. We wanted to make you more aware of the importance of branding, and the significant impact it can have on your business (when implemented successfully of course).
For this event, we partnered up with Cartwright Communications who are industry leaders in the public relations sector; together we shared our expertise around bringing your brand to life in both an online and offline space. In true Frogspark style, the event began with plenty of chat and coffee flowing – no better way to start a Thursday morning right? Not to mention the amazing pastries as supplied by Posh Nosh (they’re our favorite treat here in the office).
Rob and Liam kicked off the presentation by talking through what branding is, how you can develop your brand and the importance this has on your business. Cartwright then focussed in on tone of voice, your key messages and how best to use these to your advantage. We felt that together we delivered a really comprehensive talk, with plenty of actionable tips to take away. Why not test how much you’ve learned in this quiz we’ve put together all around the strength of your brand?
If you didn’t get a chance to attend today’s breakfast event, make sure you keep an eye on our on our events page and our social media for our next one. However, we have shared the full presentation with you below so you don’t miss out! P.s a massive thank you to Chris & Laura from Cactus images, a fantastic and creative team of commercial photographers based in Derby for taking some shots of the event!
Incase you don’t have time to look through the presentation, we’ve put together some key facts and stats in this handy infographic – make sure to share on Social Media!