PPC agency

Expand your audience through the power of PPC

What is paid advertising?

Pay Per Click Advertising (PPC) is one of the most reliable ways to drive traffic to your site. It ensures that when your audience searches for your chosen terms, your advert appears. You do have to pay for this privilege – but only when a potential customer interacts with your content. Usually, this means clicking a link leading to your site.

PPC digital marketing is a reliable way of boosting a business online, whether you’re focused on lead generation, increasing revenue or to want to generate brand awareness. Pay-per-click ads sit at the top of search engines, increasing visibility to your customers.

To get the most out of PPC advertising you need to balance the marketing costs of your PPC ads with the customers it brings. A PPC management agency can create paid search campaigns that are built on detailed keyword research and your business goals to make sure you get the best brand visibility for your budget.

Our Paid advertising services

As a PPC agency, we fine-tune every aspect of our PPC campaigns to help them deliver the best return on investment possible. We offer a number of PPC services designed to amplify your PPC ad campaign, whether it’s run through paid search or social.

Google Ads

Google Ads is one of the most popular platforms when it comes to PPC advertising. It offers the opportunity to create successful PPC campaigns across the Google search network. Our paid search advertising campaigns allow us to boost your brand's online visibility and reach your target market with ease. Our PPC team are experts in using our experience and innovation to create campaigns that truly perform.

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Paid Social Media

Paid advertising isn't all about Google - we use platforms such as Facebook, Instagram, LinkedIn and Twitter to reach relevant customers that are in the market for your products or services. Using paid social allows you to reach an audience beyond your existing followers and organic reach.

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Google shopping

As the name suggests, Google Shopping campaigns allow you to market your products on Google's shopping network against your competition. Advertising using this platform has accelerated in recent years, and it's no surprise why, with its ability to maximise conversions. Having a PPC company support with your Google Shopping campaign will put your products in the spotlight.

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Google display

Looking to reach your target market, but failing to see results from a Google AdWords campaign alone? Using the Google Display Network is the perfect platform to expand your reach, yet still, find a targeted audience. We will create a campaign that displays across a range of relevant and authoritative sites, showing your ads to those who are most likely to be interested.

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PPC audit

Are you finding that your conversions from PPC are too low to justify the advertising spend? Or are you getting through your budget too quickly? If so, it might be time for a PPC audit. We'll undertake a comprehensive review of your PPC marketing efforts then make recommendations to improve performance going forward. And all our suggestions will be tailored to work towards your business goals.

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Make the most of your existing traffic with a tailored remarketing campaign designed to capture leads directly. Target those who have previously visited your site, and already have an interest in your brand - there isn't a better way to capture warm leads and accelerate your conversion rates.

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Paid advertising campaigns built around your business

Paid search marketing isn’t limited to text ads, it involves more visual campaigns on Google Shopping and the Google Display Network too. Our PPC advertising services can help you stand out to customers online, wherever you choose to advertise.

Not every business’s target audience uses the internet in the same way. This is why we also offer PPC management services through social media channels including Facebook, Instagram, LinkedIn and even Youtube ads. We also offer support with your data-driven PPC campaigns across Bing ads.

Whatever audience you’re trying to reach, our PPC management will help you capture them more effectively and reliably with a PPC campaign built specifically for you.

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Our approach to paid advertising

When it comes to PPC advertising, successful campaigns revolve around analytical insights and creativity. Luckily, as a PPC management agency we’ve got this nailed. We can build a tailored PPC campaign that makes use of all the relevant paid search advertising opportunities and makes the most of your PPC ad spend.

Data driven

As a full-service digital marketing agency every suggestion, projection and change we make to your campaign is based on data. Our PPC specialists conduct in-depth research before and during all our PPC campaigns so that we can spot what's working and new opportunities for improvement.

Long-term results

We use the best industry practices across all of our digital marketing services to ensure our campaigns are making the most of all opportunities available within your budget, and are fully targeted to your market. As well as delivering tangible results in the short term, we want to create a campaign that promises positive long-term results for you too.

Unique strategy

We build a bespoke strategy for every client we work with to make sure your digital marketing is delivering the results you want. We'll start by sitting down with you to discuss your aims and customer profiles and will build a marketing strategy geared towards your business objectives. We'll also come back to you for important decisions and provide transparency throughout - it's your money being spent, you deserve to know where it's going.

PPC posts

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The Digital MazePart of The Digital Maze Group