Frogspark are SDL’s digital partner, meaning that for any businesses that the SDL group acquire, we are there to design and develop their website. Therefore, in the creation of the new SDL group website we really wanted to create a website that worked for them, and showed off what we can achieve for group members.
We were faced with the challenge of developing a truly bespoke website, that was there to showcase SDL’s core values and personality as a business. It was important we created an innovative and modern design, that fully encompassed SDLs brand guidelines and what they represent as a company. As well as showing off the SDL group, and what they do, it was also key we showcased the companies within the SDL, and encouraged others to join the group.
As part of the new site, it was really important to show the companies currently in the SDL group, and encourage others to join the group. Furthermore, we really wanted to show off the company culture throughout the site, and really show what it is like to work within the company. It was also key to create a simple to use, and easy to navigate site that makes the user experience as logical as possible.