Malinda’s Bridal is a brand new bridal boutique in Derbyshire. They came to us with the idea, we bought it to life with a new identity and unique website. Their business concept was focused all-around ‘the experience’. Buying a wedding dress is more than just a transaction. It’s a day out ‘with the girls’, it’s a day of feeling confident and comfortable. We wanted to bring this ethos into the identity of the brand and website.
It was clear from the very first meeting that the business was all about premium quality, the experience and positivity. We worked closely with Malinda’s Bridal to produce a website that reflected all of those values. The design has pops of Rose Gold, giving the overall look a premium feel. Professional photography was arranged to support the website design which promotes the positive experience perfectly.
Not only did we want to promote a premium feel and a fantastic experience. We needed a website that was easy to use and accessible. The website is easy to navigate and features a fully bespoke appointment booking form. The form works seamlessly across all devices and gathers all the required details in order for Malinda’s to welcome their customer in the best way possible.
Alongside designing and building the website, we also produced the visual identity from the ground up. This included a brand workshop where we dug into the values of the business. This then led us to the creation of the logo, a font selection and colour pallette. This, of course, provided the foundations for all other marketing material and the website.
Part of The Digital Maze Group