Imperial College London

Accommodation & Venues Websitefor London's Top University

Business website development

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The client

Imperial College London’s new project required the integration of two distinct brands into a new, unified website under a new identity: Celesta Venues. This new venture aimed to provide and promote ICL’s commercial summer accommodation, conference facilities, and event services in line with their new visual identity.

The outcome required a seamless user experience, incorporating features such as venue directories and virtual tours, to cater for their diverse summer audience, which ranges from casual users to corporate clients.

 

The vision

Our web design team jumped into a comprehensive information gathering process, tailored to understand the specific challenges posed by Imperial College’s new project. The journey kicked off with an in-depth UX session, which including workshops and strategy discussions with various stakeholders.

Using key insights from these sessions, we crafted a detailed collaborative plan for our design team, their project managers and the client. With an emphasis on enhancing user experience, our design team set out to craft an intuitive and visually appealing interface and navigation system to ensure essential functionalities, such as locating venues and exploring virtual tours were seamlessly integrated into the new website.

The result

The new website not only met, but exceeded, Imperial College London’s expectations, offering an engaging experience with intuitive functionality as well as a detailed and easily navigable venue directory.

A site that complements Imperial College London’s position as a premier provider of academic venues and group accommodations in London.

 

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